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The fact that streetwear codes are now absolutely adopted by most luxurious fashion houses within the West, coupled with the colorful affect of Ok-Pop around the globe, has all helped to solidify Seoul’s place on the fashion map,” she tells Highsnobiety.
As the worldwide press more and more diverts from the de-facto fashion capitals (New York, Paris, London, and Milan) to unearth new talent, Seoul’s base of young designers is leaving a strong impression. The swish beauty is the factor that is impressed in each sense of styles that is Asian and Korean.
Last yr, Vetements took an Official Pretend” capsule assortment to Seoul throughout the metropolis’s fashion week. The growing, global influence of Ok-Pop stars and its influencers all help in delivering a brand new notion of Korean fashion to the worldwide shopper,” adds Chung.